3 Persuasion Lessons from Hollywood

What can we learn from Hollywood Action Movies about motivating others?

Rachael Taylor - Transformers

It’s the classic tale where the unlikely hero saves the day. We’ve seen it in many Hollywood summer blockbusters like Transformers, Independence Day, and Apollo 13. While most of the time these popcorn blockbusters are known for one-liners and lots of action, what you may not realize is how the unlikely hero uses classic rhetoric to save […]

Part 3 of 3: Root of all Evil – How can we fight?

Lessons for the Sales Professional from Adam and Eve

original sin

To combat the root of all evil  we need to go to the beginning. You probably all know the story. Adam and Eve eat the apple (fruit) which they weren’t supposed to eat, and that’s the first sin.  If we dig deeper into the details, we can find some useful lessons for the sales professional in […]

Part 2 of 3: Root of all Evil – What’s Wrong with Loving Money?

3 ways the love of money can corrupt a Sales Professional

Success is measured

Sales people are coin-operated. Maybe you’ve heard that expression before. It’s true that most sales positions are commissioned, but it’s not true that all sales professionals are driven only by money. Is there anything wrong with sales professionals being driven by money? Nope. I’ll admit, some of the most successful sales professionals I’ve met were obviously […]

How to Avoid the Dark Side of Selling

3 ways to use positive persuasion when selling

Star Wars Logo

In the world of Star Wars, lightsabers are neither good nor evil.  They are simply tools.  But placed in the hands of a Jedi or a Sith, they can be used for either good or evil. And of course, if you place a lightsaber in the unskilled hands of someone like me, you will be taking me […]

Stay Curious My Friends!

3 things every salesperson should listen for

Worlds Most Interesting Man

I’m guessing you’ve seen one of the Dos Equis beer commercials with the world’s most interesting man. The cool world traveler seems to have more adventures than Indiana Jones (who is rumored to have a 5th movie in the works.) His character appeals to the masses who all want to have a life like his.  Dos […]

Encouragement for the Sales Professional

Philippians 4:13 I can do all things through him who strengthens me. (ESV)

Philippians 4:13

As sales professionals and leaders, we can all use a little encouragement during the tough times. As a Christian, I will often look for encouragement in scripture. I’ll admit sometimes I find scripture difficult to understand.  Philippians 4:13 is one of those verses for me. On the surface it seems straight forward, but there seems to be more […]

3 Ingredients to Create Value for Your Customer

How to position your products/services as the best VALUE

Handshake Deal

You and I both know that customers don’t always choose the least expensive option. When you’re the consumer, I bet you don’t always pick the cheapest either. If we did, we’d all be driving $3,990 Yugos from 1985 and the company wouldn’t have gone bankrupt in 1989. As a salesperson you may have heard this phrase from […]

Happy Independence Day!

I’m taking some time off to spend it with the family.  I hope you are able to do the same on July 4th. I’ll be back next week (July 10th) with a post on how to sell on value, not price.

US Flag

On July 2, 1776 the Second Continental Congress approved the resolution of independence.  After debating and revising some of the language for the Declaration of Independence, it was approved on July 4, 1776.

In a letter to his wife Abigail, John Adams wrote of the historic occasion:

The second day of July, 1776, will be the most memorable epoch in the history of America. I am apt to believe that it will be celebrated by succeeding generations as the great anniversary festival. It ought to be commemorated as the day of deliverance, by solemn acts of devotion to God Almighty. It ought to be solemnized with pomp and parade, with shows, games, sports, guns, bells, bonfires, and illuminations, from one end of this continent to the other, from this time forward forever more.

Happy Independence Day, America!

Blessed to live in this great nation,
Russ

“What if I don’t know the answer?”

How to handle tough questions when selling

Rotary Telephone

How you handle questions during your presentation can completely destroy the outcome or completely knock it out of the park. In our worst case scenarios, we’re concerned about not knowing the answer to a question asked by prospect. How do we handle it? What do we say?  How can we salvage our credibility and save the […]

The One Common Trait of all Successful Salespeople

It's probably not what you're thinking...

Stay curious, my friends!

Before signing a 3-year contract extension, my customer wanted to negotiate some of their terms.  While negotiating terms was common with customers, this request was interesting because of the timing.  This customer’s most busy time of the year was approaching quickly and yet they wanted to begin a slow contract renewal process.  Something didn’t add up. I was selling […]